Understanding the Data

Revenue vs Profit

• Revenue: Total money received

• Profit: Revenue minus expenses

Gross vs Net Sales

• Gross Sales: Total before discounts

• Net Sales: After discounts applied

Utilization Rate

• Formula: (Hours Worked / Hours Booked) × 100

• Higher is Better: Means staff is productive

No-Show Rate

• Formula: (No-Show Appointments / Total Appointments) × 100

• Lower is Better: Indicates better customer reliability